Forever Manchester is delighted to announce a new funding programme in partnership with Tangerine Communications and The Juice Academy.

The Juice Academy was created in 2013 by leading marketing consultancy, Tangerine Communications and its founder Sandy Lindsay MBE. Over this time, it has created more than 600 apprenticeships for young people in the digital marketing sector. Following the acquisition of the Juice Academy by Apprentify, the share of the sale price that is paid to its majority shareholder will be donated to Forever Manchester, to create a new funding programme.  

The Bright Futures Fund will support Voluntary, Community and Social Enterprise sector organisations running projects that will improve the life chances of people in Greater Manchester, with an emphasis on young people. This could mean projects aiming to improve social mobility, develop skills and otherwise support people from a wide variety of backgrounds into or back into work and careers. Applicant organisations must be based in one of the ten broughs of Greater Manchester. Full details of the fund, worth over £100,000 per year for 3 years, will be announced soon.

‘I couldn’t be more proud of what we’ve achieved over the last ten years. I’m doubly delighted that, not only will The Academy, and its full team be transferring into the hands of our superb partner, Apprentify, which has ambitious plans to grow it and offer its USP training to more apprentices and employers, but also that an additional legacy of its first ten years will be The Bright Futures Fund that will help charitable and community organisations which share our aim of supporting people to be whomever they wish to be via careers they love.’

Sandy Lindsay MBE, Founder, Tangerine & The Juice Academy

A Just Giving page has been set up to allow any former apprentices or employers who’ve benefited from The Juice Academy to give something back to help other people in our region have better life chances – please give what you can and we’ll be able to keep the fund going beyond the initial investment!


Date added: 20th July 2023